Trained as an architect, she brings a research-led, systems-oriented approach to building visual narratives that make complex ideas legible and human at scale.

Working across strategy, art direction, identity, digital, campaign, and spatial experience, she applies a cross-disciplinary lens to translate cultural context and organizational realities into living brand systems — from foundational identity through to campaign and physical expression.

She has collaborated with brands and artists including adidas, Major League Soccer, Meta, Netflix, Nike, Oakley, OpenAI, Rapha, Scout Motors, YouTube Music, Charli XCX, Troye Sivan, and Travis Scott.

She holds an MSc in Architecture from Politecnico di Milano and a BA in Creative Writing and Film from UCLA.